Cheaping out on a website wasn’t a good move

When I first opened my little HVAC dealership I was told that I needed a website.

I figured that I could hire some kid that was handy with a computer and call it a day.

I paid hardly any money for my website and you could clearly tell. A ton of the links were broken. The pictures on the site were blurry and too small. There were typos in my content and the phone number was almost impossible to find. I noticed that having a website actually hurt my business. I was seeing less calls than ever. If you looked at our HVAC business website though, we did look stupid, unprofessional and cheap. I then decided it was worth the money to actually hire a digital marketing company. They had a web builder take a look at my horrible website and fix it. Now my finished site is colorful with clear pictures and better content. My phone number is all over the place and customer reviews, my BBB rating and the products I carry are now on the site. Calls have started pouring right in now that my website is good. The SEO company thankfully manages the website too. They keep it ranking on page one of google and do social media posting for me. If I want to, I can also have them do a google ad when I have a special going on. They additionally boast about the special on all my social media platforms. It just goes to show you, you do get what you pay for.

 

Digital marketing

Took the time to finally get a website

Basically all businesses are closed down for the time being.

During this time I have been able to do things I have been putting off.

The inventory in my store has been checked and altered. All the old HVAC equipment I don’t need anymore is gone. I retrained my HVAC contractors on certain policies and everyone is on the same page now. I also have taken this time to get my company in touch with a web building team. SEO services are something I have wanted for a few years now. We are a digital age and I have been ignoring it too long. I simply had too much business to call an online marketing team, get a website, talk about SEM and then have it go live. With the quarantine, I have enough time on my hands to find out exactly what I want. The SEO business has been great at going through my options. They showed me mockups for what my website could look like. We have discussed PPC, google ads and if I want to incorporate social media posting in my SEO package. I now have people managing a part of my company and it is fantastic. I have a working website and posts going out on twitter, facebook and google. I have started getting calls even during this difficult time. People are still in need of AC repairs. The SEO team is telling the public all of my safe practices and my years of experience. I can’t believe that I am getting more business.

Pay per click

Need to get word out there I am being safe

The coronavirus has made business slower than usual.

A lot of people don’t want to call for a HVAC repair, tune up or installation when social distancing is encouraged.

Heating and cooling doesn’t care about social distancing though. All homes need it and this is the time of year that there are lots of new AC installations and cooling repairs. I think there are a lot of people who need my HVAC services, but are going without. I have been thinking of calling up an online marketing business. I don’t have a website or anything like that. I think if I had an online presence people would be more apt to call. First, I have a lot of AC specials going on that may entice people. They can get a new AC installation at 50% less of the cost. I have even been throwing in a new air purifier with any air conditioner repair. These deals are too good for people to pass up. I don’t think anyone knows about it though. I need some type of google ad going around so my customers know. Second, I am being safe during this quarantine. I have all my HVAC workers wearing masks, gloves and suits. We also are sanitizing our equipment and trucks before and after each job. I want the public to know that they are going to be safe when they call us. Third, I am offering virtual consultations now so that I can eliminate as much face to face contact as possible. I think the marketing business could get that knowledge to the public and my business would grow.

 

SEO

Business consultant saved HVAC business

For a long time my HVAC business was failing.

I couldn’t get any phone calls for new installation, repairs or service.

I finally decided to call up a business consultant. The business consultant came in and took a look at how my company was run. The first thing he advocated was to have an SEO team make me a website. The SEO services he recommended were great. I got a website, social media platforms and a team working with promoting my business. The business consultant also pushed to not have an open storefront. He said there was no need to have a store where people can go in and shop. The business was converted into a warehouse where the equipment and trucks were kept. I no longer needed employees running the shop and my utility bills were lower. The business consultant also told me that I should advertise specials I have going on through my social media platforms. On facebook, twitter and google I need to let the public know when I am doing a deal. I also can share customer reviews and talk about the products we offer. After relying on business consulting, my business has taken a turn for the better. The phone is ringing now more than ever. I have online contact forms that are getting filled out daily. The business is run so much smoother and more efficient. It was worth calling in a professional so I could take a step back and see what wasn’t working in my business and needed to be changed.

Leadership Workshops

I can’t deal with bad air quality

I have 2 portable UV air purifiers in my residence… I have them because I appreciate having the most perfect air quality.

Where I live already has amazing air quality, but it is never enough if you were to ask me.

I prefer being more safe than sorry as they say. I am constantly cranking my portable UV air purifiers in my residence to ensure that the air quality is nothing short of spectacular! Many people who come to visit me constantly say how wonderful the air quality is in my residence. They actually are stunned when I tell them it is because of these 2 small portable UV air purifiers I have in my residence. I showed them the portable UV air purifiers. Some people that I showed them to genuinely went out plus bought 2 of them sort of like how I did to try to get the same air quality in their own residences. With the ongoing issues with bacteria plus germs in the air, along with the official virus, having any kind of air purification system in your residence is a wonderful plan plus will help you not to get sick when that time of the year comes around. No matter if you have wonderful or terrible air quality in your area, there will constantly be germs plus bacteria that you will always have to face. So you want to do your best to try to fight these horrible microbes off with something like a portable UV air purifier machine. If you wanted to spend more cash, you could get a portable UV air purifier, and ultraviolet air purification machines always work the best.

 

electric furnace

I would never want to go with terrible air quality

I have some portable whole-home air purifiers in my property! I have them because I adore having the most perfect air quality.

Where I live already has excellent air quality, but it is never enough if you ask me.

I seriously love to be more safe than sorry… So I am typically cranking my portable whole-home air purifiers in our property to ensure that the indoor air quality level is nothing short of amazing. Many people who come to visit myself and others typically comment on how wonderful the indoor air quality is in the property. They entirely are totally tripped out when I tell them it is because of these 2 small portable whole-home air purifiers I have hanging around my property. I showed them the portable whole-home air purifiers. And a few people that I showed them to decided to go out and bought 2 of them just like how I did to try to get the same air quality in their own properties. With the ongoing setbacks with bacteria and germs in the air, along with the regular virus, having any kind of air purification system in your property is a fantastic idea and will help you not become sick when that time of the year arrives! No matter if you have fantastic or horrible air quality in your area, there will pretty much always be germs and bacteria and of course viruses as well. So you want to do your best to try to take on these microbes with something like a portable whole-home air purifier. If you wanted to spend bigger amounts of money, you could get a portable UV air purifier. You should know that ultraviolet air purification works best.

 

Cooling workman

I can’t go on without having excellent air quality

I have a few quality air purifiers in my dwelling.

I have them because I love to have the most perfect air quality.

Where I live already has amazing air quality, however it is never enough if you ask me. I love to be more safe than sorry as they say, so I am pretty much always cranking my portable air purifiers in our dwelling to ensure that the indoor air quality is nothing short of perfect. Many people who come to visit myself and others consistently comment on how fantastic the indoor air quality is in our dwelling! They really are tripped out when I tell them it is because of these 2 small portable air purifiers I have hanging around in my dwelling. I showed them the portable quality air purifiers. A few people that I showed them to honestly went out and bought 2 of them the same way I did to try to get the same air quality in their own dwellings. With the ongoing troubles of bacteria and germs in the air, along with the typical virus, having any kind of air purification system in your dwelling is a wonderful idea and will help you not become sick when that time of the year comes around. No matter if you have wonderful or terrible air quality in your area, there will regularly be germs and bacteria and of course viruses. So you want to do your best to try to take on these things with something similar to a portable air purifier. If you wanted to spend even more money, you could easily get a portable UV air purification system! Ultraviolet air purification works better than anything else.

oil furnace

I prefer having excellent air quality in my home

I have a couple of portable whole-home air purifiers in my household.

  • I have them because I like to have the most perfect air quality.

Where I live already has good air quality, but it is never enough if you ask me. I like to be more safe than sorry as they say! So I am pretty much always cranking my portable whole-home air purifiers in my household to ensure that the air quality is nothing short of perfect. Many people who come to visit myself and others consistently comment on how excellent the air quality is in my household! They certainly are tripped out when I tell them it is because of these two small portable whole-home air purifiers I have hanging around here. I showed them the portable whole-home air purifiers. And a few people that I showed them to absolutely went out plus bought a few of them like I did to try to get the same air quality in their own households. With the ongoing complications with bacteria plus germs in the air, along with the typical virus, having any kind of whole-home air purifier in your household is a good move plus will help you not become sick when that time of the year certainly gets bad! No matter if you have good or horrible air quality in your area, there will consistently be germs plus bacteria plus of course viruses as well. So you want to do your best to try to fight these off with something like a portable whole-home air purifier. If you wanted to spend a larger amount of money, you could get a portable UV whole-home air purifier, and ultraviolet air purification works the best.

HVAC supplier

I like to breath easy

I have two portable air purification systems in my home.

I have them because I like to have the most perfect air quality.

Where I live already has great air quality, but it is never enough if you ask me. I like to be more safe than sorry as they say. So I am always cranking my portable air purification systems in my house to ensure that the indoor air quality is nothing short of perfect. Many people who come to visit me always comment on how great the indoor air quality is in my home. And they really are tripped out when I tell them it is because of these 2 small portable air purification systems I have hanging around here. I showed them the portable air purification systems. And a few people that I showed them to actually went out and bought 2 of them like I did to try to get the same air quality in their own homes. With the ongoing issues of bacteria and germs in the air, along with the common virus, having any kind of air purification system in your house is a great idea and will help you not to sick when that time of the year really hits bad. No matter if you have great or horrible air quality in your area, there will always be germs and bacteria and of course viruses as well. So you want to do your very best to try to fight these off with something like a portable air purification system. If you wanted to spend some bigger money, you could get a portable UV air purifier. Ultraviolet air purification works best.

 

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I can’t believe how hot it became in my residence

Last cold season I purchased myself a portable space furnace for the first time ever.

I truly had never experienced a portable space furnace before however have heard plenty about them.

I finally made the choice to get one when our central heating as well as a/c machine decided to fail. It was severely freezing outside as well as the local heating as well as cooling corporation could not get one of their certified heating as well as a/c machine specialists out to our place for a few afternoons. So I decided to go right out as well as purchase this portable space heater. I really must say that this portable space furnace was so powerful it actually became too hot in any room I put the thing in! I had it in my bedroom while I was trying to sleep as well as I woke up with the worst case of dry mouth as well as felt like I was in the summer season! I immediately turned off the portable space furnace as well as opened up a window in the frosty weather just to get the room back to a comfortable temperature! These portable space gas furnaces are easily no joke! I absolutely have to confess that I suppose they may be even more powerful than a central heating as well as cooling machine! Needless to say, the next afternoon arrived and the certified heating as well as cooling machine specialist came as well as did work on our central heating as well as a/c machine! This space furnace will only be used in the event of a heating emergency. Next time, I will only put it on the lowest setting so I don’t overheat myself! Wow! This portable space furnace was truly powerful!
Cooling products